TARGETED MARKETING LEADERSHIP
STRATEGIC VISION & EXPERT EXECUTION
TARGETED MARKETING LEADERSHIP
STRATEGIC VISION & EXPERT EXECUTION
Why partner with The Strategic Aim?
Flexible, On-Demand Expertise:
You’re looking for trusted marketing leadership without the costs & commitment of a full time marketing director. Whether you’re launching a new product, scaling your business, or needing to realign your marketing strategy, our Fractional CMO slots in seamlessly to provide the strategic oversight you need, exactly when you need it.
Seamless Integration with Your Team:
Our Fractional CMO can easily integrate with your existing internal marketing team, collaborating to elevate your marketing efforts. We work as an extension of your business, aligning our strategic leadership with your team’s strengths and ensuring that everyone is working toward the same objectives.
Coordination with External Service Providers:
Already have service providers managing your marketing efforts, like agencies or freelancers? No problem. A Fractional CMO from The Strategic Aim can step in to coordinate these external resources, ensuring that every partner is aligned with your overarching business goals and executing with efficiency.
Access to a Network of Experts:
If you need more than just strategy, we’ve got you covered. Along with providing strategic oversight, we can assemble a team of specialized experts to execute the plan on your behalf. From creative development to paid media, data analytics, and beyond, we have a network of top-tier professionals ready to deliver results.
SOLUTIONS
At The Strategic Aim, we understand that every business has unique needs, which is why we offer bespoke marketing packages tailored to your goals. Whether you’re seeking a comprehensive marketing strategy or specific services like project management or social media execution, we are here to help. As a starting point, explore our standard packages and rates in the downloadable document.
What are the services?
Creative Through-The-Line Strategy
Integrated communications across your channels.
Fractional CMO Services
Flexible marketing leadership when & how you need it.
Project Management
Comprehensive oversight for results-driven execution. Let us manage your marketing projects so you can focus on managing your business.
Who is The Strategic Aim?
Steven van Wyk is the dynamic founder of The Strategic Aim, bringing a wealth of experience in digital marketing, brand strategy, and entrepreneurship. Steven is a creative at heart, with a knack for storytelling. His first business was Underground Dance Theatre, a multi-award winning theatre company that performed across South Africa.
After founding Arora Online in 2019, Steven quickly established the agency as a leader in the digital space, with Arora Online being named a finalist for Small Agency of the Year at the 2024 New Generation Awards.
With a background spanning marketing, data analytics, and creative leadership, he has directed successful campaigns for major brands like Alibaba, Lacoste, and Kerrygold. Steven is currently pursuing an MBA in the Netherlands, supported by scholarships recognizing his academic excellence and entrepreneurial achievements. The focus of his research is AI transformation for branding.
